Within the email market (excluding Gmail/Hotmail):
Yahoo’s main competitors in 2023:
Yahoo’s strengths in 2023:
Yahoo’s weaknesses:
Query: dig yahoo.com TXT
Result (2023):
"v=spf1 redirect=_spf.yahoo.com"
Note: This delegates to _spf.yahoo.com, which contains the full IP range list.
Following that chain, _spf.yahoo.com in 2023 contained: yahoo.com -gmail.com -hotmail.com Txt 2023 -
"v=spf1 ip4:98.136.0.0/14 ip4:106.10.128.0/20 ip4:66.196.64.0/20 ip4:66.196.80.0/20 ip4:66.218.64.0/19 ip4:74.6.0.0/16 ip4:67.195.0.0/16 ip4:203.209.216.0/24 ip4:203.84.192.0/19 ip4:124.108.112.0/21 ip4:202.165.102.0/24 ip4:202.165.107.0/24 ip4:202.43.144.0/23 ip4:202.43.144.0/24 ip4:1.180.0.0/14 ip4:119.160.240.0/21 ip4:119.160.244.0/22 ip4:27.123.22.0/23 ip4:27.123.22.0/24 ip4:223.252.208.0/24 ip4:223.252.208.0/23 ip4:106.10.128.0/20 ip4:106.10.128.0/24 ~all"
Total Active Yahoo Mail Users (2023): ~225 million
Geographic Distribution:
Demographic Breakdown (US only):
Gender split: 53% female, 47% male
Primary use cases: